the latest summer project: declutter and simplify

hellooo and happy summer!

 

Do you ever get the urge to declutter, minimalize, or simply clean out your closet? If so, this post is for you.

 

 

I personally love decluttering and throwing out / getting rid of / donating things of mine that I do not want anymore. I absolutely love the feeling of cleaning out my closet or dresser and seeing the empty space that emerges as a result.

 

With sophomore year done, I returned home with a huge suitcase and trash bags filled with clothing – tops, jeans, shorts, tees…you name it, I have everything (in multiple tones of grey, white and black too.)

 

I decided that i need to declutter and make way for my staple pieces. Visit Pinterest and you will most likely come across a pin showing you a minimal capsule wardrobe – how to style 30 items for everyday wear

 

I can’t say that I will be narrowing down my closet to 30 items, but I would love to start somewhere and part ways with many of my things. SO, this led me to the idea to create @madauerthreads, an Instagram page on which I will be selling many of my clothes!

 

 

If you know me at all, you know that I love grey, white, black and neutrals. You also might know that I am super particular about my clothing, and I love to keep things super clean – (I carry around a lint roller with me almost everywhere I go!)

 

If you have a minute, check out my page! I have posted 5 items so far, and depending on how successful it is, I will post more in the coming weeks. I felt as though this would be a super fun summer project for me to explore.

 

If you have too much in your closet or feel like it is time to declutter, do it! Join me on this summer project of parting ways with some items from your closet to make way for simplicity!

 

Also, check out this awesome article from the everygirl ­– 7 things you should clean out from your closet

 

xoxo – madauer

PS…check out my new behance page – featuring my latest design work 🙂

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feeling creative? 5 design projects for you…

 

hello!

 

I am super excited to be blogging for the first time from this newly named platform – no longer “four floors up” but now me – madison auer!

 

You may remember me blogging earlier in the semester about how I would be keeping my name as four floors up because that is where my blog first originated. But, after thinking about it, I truly feel as though I have grown in my personal / brand identity since I was living four floors up my freshman year.

 

This year, I have truly just started to realize my love for design. This design spreads far from my original concept of design as I discussed on four floors up in the past. This past love for design was more concerned with physical design – dorm décor, fashion, etc. I still love this concept of design and draw much inspiration from it; however, I also have a new found love for visual design, especially through Adobe Illustrator and InDesign.

 

My love for creativity and design has definitely grown this semester, especially through the freedom that I now have to create in the Creative Cloud programs. Shout out to my Digital Aesthetics communications class for pushing me to create and learn new tools that I could have never figured out so easily on my own.

 

Stemming off of this new found love for creating and design, I wanted to share some ways that you can get creative, especially within design. You don’t necessarily need the Adobe Creative Cloud apps to complete these projects, though it may help. If you don’t have Creative Cloud – no worries! There are plenty of free design apps, such as Over and Canva, that can get the job done just as well.

 

Sooo, here are some of the ways that I have gotten creative this semester. Hope you enjoy and can draw some inspiration from these ideas!

 

project 1: mood board

One of my favorite projects this semester has been making mood boards for my Digital Aesthetics class. I pulled all of these photos from my Pinterest account. The main goal for creating this mood board was to begin drawing inspiration for our personal brand. These photos could be fashion based, home décor, textures, words, etc. – basically include anything that speaks to who you are!

 

 

This mood board was more tailored for my first project – developing my personal brand and logo. I tried to include photos that were simple, minimalistic and creative. Notice the common color scheme of natural tones – black, grey, white and navy just to name a few.

 

project 2: word inspo

In my free time, I love scrolling through Pinterest and finding inspirational words. Soon after learning the tools of Illustrator I thought, “why can’t I just make my own?” So, I decided to create some inspo words of my own.

 

 

I also had fun creating little words for the start of a new month, such as my “hello march” graphic.

 

 

Most of the fonts that I use in these designs are free downloads from dafont! I could honestly get lost scrolling through this site – they have endless options of fun free fonts to choose from.

 

 

project 3: color scheme

This isn’t necessarily a design project as much as it is a tool for having some fun with Adobe Color! By creating an account with Creative Cloud, you are able to access Adobe Color – an online tool that allows you to create fun color schemes. However, you are also able to upload a photo and choose colors straight from the photo with a color picker.

 

 

After uploading several photos from my mood board, I created these color schemes. The colors you create then sync directly to your Creative Cloud library – so convenient!

 

 

project 4: redesign a magazine / online article

One of my favorite design projects from this semester has definitely been remaking an article from a plus. This project was aimed at further understanding the power of layout in InDesign. It is amazing how simply changing the font and layout choices of an article can completely transform the tone and overall “vibe” of it!

 

 

I picked an article about taking selfies with veggies and made it look like a more sophisticated article that could now be in a lifestyle or fashion magazine.

 

 

project 5: brand sheet / personal logo

The first project for my Digital Aesthetics class was creating a personal brand. This included a brand sheet and personal logo for the final submission. Pulling from the previous design projects, I was able to create a consistent aesthetic across my brand sheet and logos.

 

I was super excited to create this brand sheet, which I believe effectively communicates my “madison auer” aesthetic – minimal colors, simplicity, and creative elements through my personal logos.

 

 

It was so fun to be able to create a brand sheet and logo. I am super excited to incorporate elements from these designs into my future projects, such as my business card and resume design. I am currently working on this project & I cannot wait to share more about it!

 

 

Thank you for taking the time to read this first post on my newly named platform! I can’t wait to share more creative, design & lifestyle content.

 

Let me know in the comments below what you would like to see more of next! Also, be sure to follow along with me on the daily through my Instagram / other social media accounts (linked in sidebar).

 

xoxo

– madauer

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welcome 2018 // recap

hello and welcome back to four floors up!

(I truly thought I would never hear those words ugh!)

 

I honestly have never been more content to sit down and write out a blog post than I am right now. I don’t know about other bloggers, but once I get out of my routine, it is so hard for me to pick back up where I left off and begin again.

 

With the new year here, (shout out 2018!) I really want to dedicate more of my time to the things that I truly love and enjoy. I don’t know about you, but I find new year’s resolutions pretty daunting and intimidating. I was reassured in my vibe that I get from daunting resolutions after reading some similar words from other bloggers, like @chrissyjpowers on Instagram.

 

So, I decided to take it day by day and spend my time doing the things that make me truly happy – I realized I really do love taking photos and documenting my life on a platform, like WordPress and Instagram. For a while, I kept telling myself that I need to live in the moment more and put down my camera. But what I realized was that taking photos is something that I truly love, and what I love even more is having photos to look back on so I can relive those memories once the year is over.

 

ANYWAY, I am so sorry that this blog is a slightly jumbled mess, but I felt the need to do a little recap of where I have been and where I am going in the new year (not physically, but mentally)

 

In light of loving photos, I wanted to share some recent content with you all from my nyc trip! Two days after Christmas, my family and I went to nyc for a couple days. While it was absolutely freezing, we had the best time exploring all over, spending most of our time exploring the streets of Brooklyn (especially Williamsburg).

 

So, here is a brief little nyc travel diary…

 

girl in subway b&w

This is me, actually freezing my butt off on the subway. It was so cold that the subway was one of the ways that I found myself warming up before going back out into the cold. Also, shout out to my brother for being able to navigate the nyc subway system.

 

bean boots

Would it be a madauer trip without a font inspired pic featuring my feet?

 

egg store front

Okay, so this was my first time eating at egg, and oh my goodness! SO good. Like, so simple but so good. My mom and I split a plate of eggs, home fries, bacon, and a biscuit and it was the best brunch I have ever had. The pancakes were also delicious and the vibe of the whole place was so on point. If you are ever in Williamsburg, this is a must stop.

 

graphic brick wall

This was a cool wall that we found while walking around in Brooklyn…wish it had more meaning but it was just very photogenic and needed a photo.

 

ochre store front

Of course it wasn’t a proper nyc trip without shopping in SoHo! SoHo is always one of my favorite areas to explore – there is so much shopping and I just find it so fun to go into stores that you have never even heard of before, even if it’s just to look around and window shop. Some of my top SoHo stops are always…

 

girl taking photo in snow

beanie

Even though it was so freezing cold, it was awesome to see the city in the snow. We had so much fun walking around Williamsburg and snapping some photos of the neighborhood all covered in white.

 

building b&w

I always love taking photos of the cool buildings and street art in nyc…

 

come freely...

I’d say this is some perfect new year inspiration 🙂

 

Even though I don’t have photos from these stores, here are some of my must see Williamsburg stops…

 

I can’t wait to go back and keep exploring Williamsburg. It truly was such a cool area with tons of shops yet to be discovered. If you love thrifting and finding amazing deals, you should definitely check out Beacon’s Closet.

Let me know in the comments below if you have been to any of these places or what your fav stops are when you head into the city!

As always, follow along with me on the daily through my instagram – @madauer (it’s also linked in the sidebar)

xoxo

-madauer

ps ~ stay tuned for more new content in the coming weeks & let me know if there is anything specific you would like to see on the blog!

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